Transforming Patient Identification for Rare Disease
Client Need: A pharmaceutical company specializing in rare diseases faced significant challenges in identifying and reaching patients who could benefit from their life-saving therapies. The patient data was fragmented across multiple systems, leading to delays and inefficiencies in patient identification. Moreover, the lack of access to real-time insights on patient demographics and treatment history hindered the company’s ability to develop personalized outreach strategies. This gap not only affected patient outcomes but also limited the company’s commercial success in connecting therapies with the right patients at the right time.
